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End-to-end custom solutions.

We’ve got your customization business covered – our fully integrated offering includes strategic consulting, configurator and order management software, and manufacturing support with the option of turn-key production and fulfillment.

Whatever your challenge, scale, or point of development – we have the tools.

Our fully integrated offering of expert services, cutting-edge software, and smart manufacturing capabilities means we can tailor the right solution for your success.

Strategic Planning

visual product customization

Configurator & Integration

visual product customization

Custom Manufacturing

Strategy & management consulting.

Expert guidance to help your product customization program thrive.

We are with you every step of the way to help formulate your product customization strategy, launch and run your program, and continuously improve and maximize your ROI.

Customization strategy

Our team of product customization experts works with you to understand your goals and then creates a comprehensive strategy to help you achieve them – from business case and implementation roadmap to product development and growth plan.

Readiness Assessment

We conduct a complete operations readiness assessment and create a detailed project plan for team approval and ultimate kickoff, helping to avoid surprises, meet timelines, and assure program launch success.

Manufacturing supply chain

Traditional supply chains are under pressure from a range of dynamic factors. We can help you determine if your supply chain is ready for a custom program or if it would be faster and more cost-effective to work with our manufacturing.

Virtual merchandising

We give you the ability to “virtually merchandise” new styles and limited editions so you can gauge product demand without having to create inventory and capture more customers beyond the customizers.

Onboarding and production

Hit the ground running right from the start. Resources and technical help to ensure that your program implementation is a success – visual asset preparation, customizer skinning, custom template creation, asset onboarding.

Silhouette training

Grow your skill set and your business as you learn from our experts one-on-one. Learn the fundamentals of our software tools and best practices for putting them to use effectively – template building, asset management, starting points and collections.

Silhouette™ software & integration.

Silhouette is the only product customization solution on the market that includes a state-of-the-art configurator with order management and factory routing – and integrates with all major ecommerce platforms.

Backed by decades of custom manufacturing experience and trusted by New Balance®, TaylorMade®, Wolverine® and dozens of other leading brands, our proprietary Silhouette software suite is a complete custom product management solution – right-sized and tailored for your business.

Silhouette handles the entire product customization order flow – from product configuration to order management, all the way to the factory floor. Completely hosted and web-based, the program combines visual product customization and order management software to keep the entire user experience, order management, manufacturing, and accounting systems aligned in one simple, powerful package.

Silhouette Software Suite Infographic

Just the right features for efficiency and scale.

Responsive Design

Silhouette is fully responsive for all mobile devices. Your customized experience will look and function expertly on any device.


Customize your way

Modify any product with color, text, embroidery, textures, and images.

Multiple Customization Templates

Create multiple templates for each product and sync seamlessly with your eCommerce catalog.

Virtual Merchandising

Publish multiple product designs from a single custom template. One product in the catalog can power hundreds of derivative designs.

Better branding

Customize our flexible CSS to dial in the desktop and mobile layouts for your product configurator to suit your brand.


Deliver production-ready embellishment files and artwork directly to the factory floor.


Intuitive Admin Panel

Manage all product customization offerings and order fulfillment from a single powerful interface.

Intelligent factory assignment

More than one factory? No problem. All of your orders are stored in one place routed to the factory user account that will fulfill them.


Simplified Order Detail and Build Instructions

Visual build instructions for each order, or batch of orders, means fewer production errors.

Order Acknowledgments, Status Updates, and Advanced Shipping Notices

Keep your customers in the loop with real-time status messages and advanced shipping notices sent to upstream systems.

Essential Reporting

Intelligence is everything. Identify the custom options that matter most to your customers. Generate factory invoices and pay your factories accurately.

Dynamic Costing and Bill Of Materials

Account for the variability in material costs for precise production and factory costs.

Native integration with common eCommerce apps

Product Configurator for Magento
Product Configurator for Oracle ATG Web Commerce
Product Configurator for Salesforce Commerce Cloud
Product Configurator for Shopify
Product Configurator for Big Commerce

Production & fulfillment.

Your factory or ours? Either way, we combine innovative technology and small batch manufacturing expertise to enable profitable and scalable personalization, decoration, and product customization programs.

Many of our customers either don’t want to invest in manufacturing or don’t have the capabilities. JTB Custom can provide you with a turn-key production service, enabling you to get into business efficiently and cost-effectively.

Our state-of-the-art facilities can serve all your custom manufacturing needs:


50,000 sq. ft. facility

Standard dye-sublimation printing

Direct-to-garment printing


Cut & sew


25,000 sq. ft. facility

3D dye-sublimation

Direct UV printing

Laser etching


100,000 sq. ft. facility

Direct-to-garment printing


Heat transfer

Screen printing

See how we can take you from zero to custom in just 60-90 days.